经济与管理学院、中非国际商学院imba硕士集锦(国别篇)精选了2012 2017年间浙江师范大学来自捷克、德国、坦桑尼亚、尼利亚、巴哈马、约旦和印尼等7个的国际mba的硕士,涵盖人力资源、营销管理、国际贸易等多个领域,具体内容涉及捷克育儿软件营销策略、德国中小企业在华经营成功因素、坦桑尼亚顾客使用移动支付的影响因素、尼利亚dangote集团公司方式演化、巴哈马对企业影响、约旦电动车营销策略、社交软件营销对印尼90后顾客品牌忠诚度影响等。 经济与管理学院、中非国际商学院imba硕士集锦(国别篇)这些在把握外研究现状的基础上,通过开展市场调查和案例研究,重在将前沿的管理理论、热门的社会现状和当地实际情况紧密地结合起来,为阐述国外商业、国际商业合作和提升国际贸易效果提供了背景信息和决策依据。
精彩内容:
edulogy i a czech pany working in the field of digital education.edulogyfocue on the development of the educational content and elearning technologie forintitution(kindergarten,chool,educational centre)and public.the panyha developed a tool for kindergarten coniting of methodological material(dividedaccor four eaon),digital material(to be downloaded)and w for learningenglih.edulogy ha no product in other language than in czech. projectmedia wa founded in 2004 and ha launched a unique product called magic box.it i an interactive tool(projector with an interactive carpet)deigned for in prechool etting.projector(eon technology)diy an educationalcontent on the ground.the product i localied to many language.
目录:
marketing strategies for ren's educational software for preschool institutions in the czech republic factors of success in the business development of german smes in china factors influencing mobile payment usage adoption of tanzanian consumers. case study from m-pesa how leadership affects organizational change in nigeria. a case-study of dangote group bahamian national culture and its implications on work ethic within the tourism industry marketing development strategy of electric bike in jordan the effect of so media marketing on generation y's brand loyalty: a case from samsung smartphone user in indonesia