A rare look at the role of special effects in creating fictional worlds and transmedia franchises
From comic book universes crowded with soaring superheroes and shattering skyscrapers to cosmic empires set in far-off galaxies, today’s fantasy blockbusters depend on visual effects. Bringing science fiction from the studio to your screen, through film, television, or video games, these special effects power our entertainment industry. More Than Meets the Eye delves into the world of fantastic media franchises to trace the ways in which special effects over the last 50 years have become central not just to transmedia storytelling but to worldbuilding, performance, and genre in contemporary blockbuster entertainment.
More Than Meets the Eye maps the ways in which special effects build consistent storyworlds and transform genres while traveling from one media platform to the next. Examining high-profile franchises in which special effects have played a constitutive role such as Star Trek, Star Wars, The Matrix, and The Lord of the Rings, as well as more contemporary franchises like Pirates of the Caribbean and Harry Potter, Bob Rehak analyzes the ways in which production practices developed alongside the cultural work of industry professionals. By studying social and cultural factors such as fan interaction, this book provides a context for understanding just how much multiplatform storytelling has come to define these megahit franchises. More Than Meets the Eye explores the larger history of how physical and optical effects in postwar Hollywood laid the foundation for modern transmedia franchises and argues that special effects are not simply an adjunct to blockbuster filmmaking, but central agents of an entire mode of production. 从漫画书中挤满了高耸的超级英雄、令人震惊的摩天大楼，到遥远星系中的宇宙帝国，今天的奇幻大片都依赖于视觉效果。把科幻小说从工作室带到你的屏幕上，通过电影，电视，或者视频游戏，这些特效推动了我们的娱乐产业。在过去的50年里，特技效果不仅成为当代轰动一时的娱乐跨媒体叙事的核心，也成为了世界建设、表演和流派的核心。通过对特效在《星际迷航》《星球大战》《黑客帝国》《指环王》以及《加勒比海盗》《哈利 · 波特》等影片中扮演的重要角色的研究，鲍勃 · 雷克分析了制作实践与行业专业人士的文化工作相结合的方式。通过研究社会和文化因素，比如粉丝互动，这本书提供了一个背景来理解多平台讲故事是如何定义这些巨大成功的系列。战后好莱坞的物理和视觉效果是如何为现代跨媒体系列电影奠定基础的，本书探讨了这一更广泛的历史，认为特技效果不仅仅是大片制作的附属品，而是整个制作模式的中心代理人。 基本信息 出版社 : NYU Press (2018年3月13日) 语言 : 英语 精装 : 256页 ISBN-10 : 147981315X ISBN-13 : 978-1479813155 商品重量 : 499 g 尺寸 : 15.88 x 2.54 x 23.5 cm
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