Chapter 1 Internet & E-commerce Part 1 Need to Know : Everything’s so Near and Smart Part 2 Further Study : E-Commerce - Business Models Part 3 Super Links : International e-commerce statistics E-commerce: A Promoter for the Transformation and Upgrading of Chinese Economy Chapter 2 The Boom of E-commerce Part 1 Need to Know : Online Site Goes after Chinese in US on 11/11 Part 2 Further Study : Wanda Takes over E-payment Company 99Bill Part 3 Super Links : Alipay Targets Retailers with New Services Wal-Mart Makes Online Shopping Steps for Growth Chapter 3 Online Shopping Part 1 Need to Know : Sales Report: 2015 Thanksgiving Day, Black Friday, Cyber Monday Part 2 Further Study : Boom of online market Part 3 Super Links : Popular Black Friday and Cyber Monday Products Sold by Online Businesses B2B E-commerce Growing; Becoming More Like B2C Chapter 4 Online Paying Part 1 Need to Know : Alipay being used by 100 million to access public-sector transactions Part 2 Further Study : Alipay study: Smartphones are likely to replace wallets Part 3 Super Links : WeChat turns to ’app accounts’ for success China Sees Tremendous Growth in Mobile Payment Services Chapter 5 The safety Part 1 Need to Know : How to shop safely and securely online Part 2 Further Study : Say No to Streaking to Ensure Online Payment Security Part 3 Super Links : E-Commerce - Security Systems Online shopping scams Chapter 6 Colorful Websites of Online Shops Part 1 Need to Know : Hot-Sellers on eBay Taking up Space in Your Home Part 2 Further Study : 5 Tips for Starting an E-commerce Business Part 3 Super Links : Shoppers Turn to Small Online Retailers for Unique, Hard-to-find Items How do I get more traffic to my website or online shops? Chapter 7 The Delivery of E-commerce Part 1 Need to Know : The Past Glory---the Case Study of kuaishubao.com Part 2 Further Study : Is two-hour delivery the future of e-commerce? Canadian e-tailer gives it a try Part 3 Super Links : The (Many) Benefits of Offering Free Shipping Drop Shipping: 5 Tactics of Successful Retailers Chapter8 Customer service of E-commerce Part 1 Need to Know : What Customers Expect in the E-Commerce Age Part 2 Further Study : Customer service best practices: Making social media a two-way conversation Part 3 Super Links : 7 Blogging Tips to Increase Online Sales Impact of reviews on consumer behavior 附录一 参考答案 附录二 电子商务常用专业术语 附录三 全球知名电子商务网站示例
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