Steve Jobs 英文版 精装本

From the author of the bestselling biographies of Benjamin Franklin andAlbertEinstein,this is theexclusive biography ofSteveJobs.

Based on more than forty interviews with Jobs conducted over two years—as well as interviews with more than a hundred family members, friends, adversaries, competitors, and colleagues—Walter Isaacson has written a riveting story of the roller-coaster life and searingly intense personality of a creative entrepreneur whose passion for perfection and ferocious drive revolutionized six industries: personal computers, animated movies, music, phones, tablet computing, and digital publishing.

At a time when America is seeking ways to sustain its innovative edge, and when societies around the world are trying to build digital-age economies, Jobs stands as the ultimate icon of inventiveness and applied imagination. He knew that the best way to create value in the twenty-first century was to connect creativity with technology. He built a company where leaps of the imagination were combined with remarkable feats of engineering.

Although Jobs cooperated with this book, he asked for no control over what was written nor even the right to read it before it was published. He put nothing off-limits. He encouraged the people he knew to speak honestly. And Jobs speaks candidly, sometimes brutally so, about the people he worked with and competed against. His friends, foes, and colleagues provide an unvarnished view of the passions, perfectionism, obsessions, artistry, devilry, and compulsion for control that shaped his approach to business and the innovative products that resulted.

Driven by demons, Jobs could drive those around him to fury and despair. But his personality and products were interrelated, just as Apple’s hardware and software tended to be, as if part of an integrated system. His tale is instructive and cautionary, filled with lessons about innovation, character, leadership, and values.

两年多的时间，与乔布斯40多次的面对面倾谈，以及与乔布斯一百多个家庭成员、朋友、竞争对手、同事的不受限的采访，造就了这本du家传记。

《史蒂夫·乔布斯传》是史蒂夫·乔布斯唯一授权的官方传记，在2011年上半年由美国出版商西蒙舒斯特对外发布出版消息以来，备受全球媒体和业界瞩目，《史蒂夫·乔布斯传》的全球出版日期最终确定为2011年11月21日，简体中文版也将同步上市。史蒂夫·乔布斯是一位极具创造力的企业家，史蒂夫·乔布斯有如过山车般精彩的人生和犀利激越的性格，充满追求完美和誓不罢休的激情，史蒂夫·乔布斯创造出个人电脑、动画电影、音乐、手机、平板电脑以及数字出版等6大产业的颠覆性变革。史蒂夫·乔布斯的个性经常让周围的人愤怒和绝望，但其所创造出的产品也与这种个性息息相关，全然不可分割的，正如苹果的硬件和软件一样。两年多的时间，与史蒂夫?乔布斯40多次的面对面倾谈，以及与史蒂夫·乔布斯一百多个家庭成员、朋友、竞争对手、同事的不受限的采访，造就了这本du家传记。 史蒂夫·乔布斯的故事既具有启发意义，又有警示意义，充满了关于创新、个性、领导力以及价值观的教益。

史蒂夫·乔布斯（Steve Jobs），1972年高中毕业后，在俄勒冈州波特兰市的里德学院只念了一学期的书；1974年乔布斯在一家公司找到设计电脑游戏的工作。两年后，时年21岁的乔布斯和26岁的沃兹尼艾克在乔布斯家的车库里成立了苹果电脑公司；1985年获得了由里根总统授予的国家ji技术勋章；1996年，苹果公司重新雇用乔布斯作为其兼职顾问；1997年9月，乔布斯重返该公司任首席执行官。1997年成为《时代周刊》的封面人物；2009年被财富杂志评选为这十年美国zui佳CEO，同年当选时代周刊年度风云人物之一。

Rhodes Scholar, historian, and bestselling author Walter Isaacson began his distinguished career as a journalist -- first for London's Sunday Times, then for The Times-Picayune/States-Item, published in his hometown of New Orleans. He joined Time magazine in 1978, working his way up from political correspondent to managing editor in a little less than two decades. He served for two years as chairman and CEO of the cable TV news network CNN; then, in 2003, he became president of the Aspen Institute, an international nonprofit organization "dedicated to fostering enlightened leadership and open-minded dialogue." In the wake of Hurricane Katrina, he was appointed vice-chairman of the Louisiana Recovery Authority, and he serves on a number of policy-making boards and councils.

In literary circles, Isaacson is best known as the writer of magisterial biographies, scholarly and meticulously researched, yet immensely entertaining. His first book, however, was a collaborative effort. Co-written with award-winning journalist Evan Thomas, and published in 1986, The Wise Men: Six Friends and the World They Made explores the lives of six men who shaped government and public policy in the years following WWII. Examining an era too recent to be called history and too distant to qualify as current affairs, the book received mixed reviews but was universally praised for its ambitious scope and elegant style.

Isaacson's subsequent biographies, all solo efforts (and all critically acclaimed), have chronicled the lives of such disparate figures as Henry Kissinger, Benjamin Franklin, and Albert Einstein. He explains what has drawn him to such widely divergent subjects -- men, who on the surface would appear to have very little in common: "I like writing about people with interesting minds. I try to explore the various aspects of intelligence: common sense, wisdom, creativity, imagination, mental processing power, emotional understanding, and moral values. Which of these traits are the most important? How do they make someone an influential or significant or good person?"

沃尔特·艾萨克森 (Walter Isaacson)，历任美国有线电视新闻网（CNN）董事长和《时代周刊》总编，他的作品包括畅销书《爱因斯坦传》，《本杰明·富兰克林传》以及《基辛格传》。

Characters  xiii

Introduction: How This Book Came to Be  xvii

CHAPTER ONE Childhood: Abandoned and Chosen 

CHAPTER TWO Odd Couple: The Two Steves 

CHAPTER THREE The Dropout: Turn On, Tune In  

CHAPTER FOUR Atari and India: Zen and the Art of GameDesign 

CHAPTER FIVE The Apple I: Turn On, Boot Up, Jack In 

CHAPTER SIX The Apple II: Dawn ofaNewAge 

CHAPTER SEVEN Chrisann and Lisa: He Who Is Abandoned 

CHAPTER EIGHT Xerox and Lisa: Graphical User Interfaces 

CHAPTER NINE Going Public: A Man of Wealth and Fame 

CHAPTER TEN The Mac Is Born: You Say You Want aRevolution 

CHAPTER ELEVEN The Reality Distortion Field: Playing by His Own Setof Rules 

CHAPTER TWELVE The Design: RealArtists Simplify 

CHAPTER THIRTEEN Building the Mac: The Journey Is theReward 

CHAPTER FOURTEEN Enter ScuUey: The Pepsi Challenge 

CHAPTER FIFTEEN The Launch: A Dent in the Universe 

CHAPTER SIXTEEN Gates and Jobs: When Orbits Intersect 

CHAPTER SEVENTEEN Icarus: What Goes Up... 

CHAPTER EIGHTEEN NEXT: Prometheus Unbound 

CHAPTER NINETEEN Pixar: Technology Meets Art 

CHAPTER TWENTY A Regular Guy: Love Is Just a Four-LetterWord 

CHAPTER TWENTY-ONE Family Man: At Home with the JobsClan 

CHAPTER TWENTY-TWO Toy Story: Buzz and Woody to theRescue 

CHAPTER TWENTY-THREE The Second Coming:What Rough Beast, Its HourCome Round at Last... 

CHAPTER TWENTY-FOUR The Restoration: The Loser Now Will Be Later toWin 

CHAPTER TWENTY-FIVE Think Different:Jobs as iCEO 

CHAPTER TWENTY-SIX Design Principles: The Studio of Jobs andIve 

CHAPTER TWENTY-SEVEN The iMac: Hello (Again) 

CHAPTER TWENTY-EIGHT CEO: Still Crazy after All TheseYears 

CHAPTER TWENTY-NINE Apple Stores: Genius Bars and SienaSandstone 

CHAPTER THIRTY The Digital Hub: From iTunes to the iPod 

CHAPTER THIRTY-ONE The iTunes Store: I'm the Pied Piper 

CHAPTER THIRTY-TWO Music Man: The Sound Track of HisLife 

CHAPTER THIRTY-THREE Pixar's Friends: . . . and Foes 

CHAPTER THIRTY-FOUR Twenty-first-century Macs: Setting AppleApart 

CHAPTER THIRTY-FIVE Round One: Memento Mori 

CHAPTER THIRTY-SIXThe iPhone: Three Revolutionary Products inOne 

CHAPTER THIRTY-SEVEN Round Two: The Cancer Recurs 

CHAPTER THIRTY-EIGHT The iPad: Into the Post-PC Era 

CHAPTER THIRTY-NINE New Battles: And Echoes of Old Ones 

CHAPTER FORTY To Infinity: The Cloud, the Spaceship, andBeyond 

CHAPTER FORTY-ONE Round Three: The Twilight Struggle 

CHAPTER FORTY-TWO Legacy: The Brightest Heaven ofInvention 

Acknowledgments 

Sources 

Notes 

Index